- about compass
- industry insight
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Compass RCR was formed to provide incisive research on the restaurant industry for multiple entities within the business community: to manufacturers seeking insight into consumer interests in new tastes; for investors seeking to add an integral piece to their mosaic investment strategy.
Our research approach is based on a deep knowledge of the restaurant industry that gives us insight into the ebb and flow of the industry’s trends.
Our attributes are:
- Broad industry knowledge and an extensive rolodex of industry relations.
- Granular insight on over thirty chains.
- Due diligence on trends, promotions, franchise response, consumer response.
- Finding inflection points not immediately evident.
- Investigative type research that provides a unique in-depth perspective from the operational side of the industry.
Our current research platform provides us with a constant panoramic view of trends in the restaurant industry with everything from products, pricing, advertising, sales, sustainability, and the list goes on. This discernment allows us to be able to advise clients on what is and is not working in the industry.